A headless storefront gave an e-bike brand fast pages and a configurable buying experience.
Overview
Volt Cycles is a e-bikes company based in Denver, Colorado, USA. In 2024 we partnered with them on headless commerce, performance, ux.
The challenge
Volt's monolithic store couldn't handle its product configurator and slowed to a crawl during launches.
Our approach
We moved to a headless architecture with a React front end and a commerce backend, building a live bike configurator and lightning-fast catalog.
The results
Pages load near-instantly, the configurator lifted average order value, and the store now stays fast under launch-day traffic.
- 0.9s — Median load
- +27% — Average order value
- 99 — Lighthouse perf
Frequently asked questions
What is a headless storefront?
The customer-facing site is decoupled from the commerce backend, which allows much faster pages and custom experiences like configurators.
Did going headless complicate content editing?
No. Marketers still edit content and products in a familiar CMS; only the delivery layer changed.
Services delivered: Headless Commerce, Performance, UX. Location: Denver, Colorado, USA.