A custom membership platform helped a studio turn one-off classes into recurring income.
Overview
The Studio Method is a online education company based in Los Angeles, California, USA. In 2023 we partnered with them on product design, membership development, payments.
The challenge
The Studio Method sold one-off video classes with no recurring revenue and a clunky third-party player.
Our approach
We built a branded membership site with gated courses, progress tracking, community and subscription billing.
The results
One-off buyers converted to members, giving the studio predictable recurring revenue and higher lifetime value.
- +3.1x — Recurring revenue
- 61% — Convert to members
- +2.4x — Lifetime value
Frequently asked questions
What does the membership platform include?
Gated courses, progress tracking, a community space and subscription billing under the studio's own brand.
Why move from one-off sales to membership?
Recurring subscriptions produce predictable revenue and much higher customer lifetime value than one-off purchases.
Services delivered: Product Design, Membership Development, Payments. Location: Los Angeles, California, USA.